Artificial Intelligence meets Offroad Experience
The world’s first AI powered, self-sufficient and rugged content creation solution that autonomously creates, curates and shares personalised content itself.
Life is about experiences and beautiful memories that tell the stories of our deeds we can share with our friends, family and grand children. It is what drives us to pursue our fantasies and wishes.
The exclusive customer experience of the new Land Rover Experience Center in Wülfrath is to be extended digitally, giving participants not only the opportunity to create memories, but also to share it with friends, family and fans all around the world later.
The Land Rover Offroad Driving Experience will be enhanced by specially manufactured housings that protect the modified smartphones used as cameras, the GPS tracking and hardware against all elements. An innovative and custom-made AI identifies the most exciting moments and wirelessly transmits the data to the cloud service to produce lasting memories in real time.
While visitors are fully focussed and immersed in action, we automatically capture their very personal driving experience from multiple angles for them without the fear of missing out on anything.
Unique videos are being created and mixed with pre-produced content and live recorded on track and in-car videos. Additional filters and animated overlays refine the cinematic souvenir and deliver a personal shareable memory of its own. This increases public and social awareness of the Experience Center as well as Land Rover as a brand.
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